Elevenate

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About Elevenate

Elevenate was founded in Åre (Sweden) in 2009 by designer and freeskier Sara Rönngren and mountain guide Jimmy Odén. With more than 20 years of experience in the Alps, Rocky Mountains and over 6000 days on skis, Elevenate was a natural result of what they love to do. They moved from Verbier to Åre and started designing skiwear. Elevenate's mission is to design dresses and products that they themselves want to wear in the mountains. Personal and sustainable products, with a loving eye for detail. Jimmy Odén is also the author of the textbook "Freeskiing - How to adapt to the Mountain". The textbook is not an instruction manual. It is rather a source of procedures and possibilities for freeriders, ski mountaineers and winter sports enthusiasts, written by someone who lives and loves his passion in the mountains. His wife, Sara, was a member of the Swedish National Freestyle Team for many years and competed in many competitions, such as the World Cup and Europa Cup. She later switched disciplines to skicross and freeski competitions such as X-Games and the Redbull Xtreme. She brought her know-how to manufacturers of functional ski clothing early on before launching her own label, the "State of Elevenate". Designed at Basecamp in Åre and tested on the company's doorstep and on numerous trips to the mountains around the world. In 2011, Elevenate received the license to process Gore-Tex fabrics. The membrane specialist combines its licenses with high manufacturing standards and product development. It is a clear indication of the convincing quality of Elevenate's products that the Swedish outdoor company received a license after such a short time. The high functionality of the ski jackets and ski pants is combined with an unmistakable design. This makes Elevenate ski clothing the perfect equipment for all skiers and freeriders.

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